Privacy Policy

Last Updated: 1 March 2026 

This Privacy Policy explains how SDBT (“we”, “us”, or “our”) collects, uses, and shares your personal information when you visit or make a purchase from sdbt.co.uk. It also explains your rights regarding that information and how to contact us if you have any questions or concerns. 

We operate under UK GDPR and are committed to handling your personal information responsibly and transparently. The relevant supervisory authority for data protection in the UK is the Information Commissioner’s Office (ICO). 

Please read this policy carefully before using our website or placing an order. 

Changes to This Privacy Policy 

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or the way we operate. When we do, we will update the “Last Updated” date at the top of this page. We recommend checking back periodically to stay informed about how we handle your information. 

What Personal Information Do We Collect? 

The personal information we collect depends on how you interact with our website. Below is a breakdown of the types of information we may collect. 

Information You Give Us Directly 

When you use our website or contact us, you may provide us with: 

  • Contact details such as your name, address, phone number, and email address 

  • Order information, including your billing address, shipping address, and payment confirmation 

  • Account information, such as your username, password, and security questions 

  • Messages or enquiries you send us through our contact form or by email 

Information We Collect Automatically 

When you browse sdbt.co.uk, we may automatically collect certain information about your visit. This can include your IP address, browser type, device information, the pages you view, and how you navigate around the site. We collect this information using cookies and similar technologies. For more details, see the Cookies section below. 

Information We Receive from Third Parties 

We may also receive information about you from third parties who help us run our website and process orders. This includes our e-commerce platform, Shopify, and our payment processors, who collect the payment details needed to complete your purchase. Any information received from third parties is handled in line with this Privacy Policy. 

How We Use Your Personal Information? 

We use the information we collect for the following purposes: 

Processing Orders and Providing Services 

We use your personal information to process and fulfil your orders, send order confirmations and shipping updates, manage returns and exchanges, and handle any account you create with us. This is necessary to perform our contract with you. 

Marketing and Advertising 

With your permission, we may use your contact details to send you promotional emails or show you relevant advertising. You can opt out of marketing emails at any time using the unsubscribe link in any email we send. If you opt out, we will still send you important non-promotional emails such as order updates and receipts. 

Security and Fraud Prevention 

We use your information to monitor for suspicious activity, protect against fraud, and keep our website secure. It is in our legitimate interest to maintain a safe platform for all customers. 

Customer Support and Improving Our Services 

We use your information to respond to your enquiries and to improve how our website and services work. This helps us provide a better experience for all customers and is carried out in our legitimate interests. 

Cookies 

Like most websites, sdbt.co.uk uses cookies. Cookies are small text files stored on your device when you visit a website. We use the following types of cookies: 

  • Essential cookies - these are necessary for the website to function correctly, such as keeping items in your cart and processing your checkout 

  • Analytics cookies - these help us understand how visitors use our site so we can improve it. For example, we may track which pages are visited most often 

  • Marketing cookies - these allow us and our advertising partners to show you relevant adverts based on your browsing activity 

You can control cookies through your browser settings. Please note that disabling certain cookies may affect how the website works, and some features may not be available. 

How We Share Your Personal Information? 

We do not sell your personal information. We may share it in the following circumstances: 

  • With service providers who help us operate our website and fulfil orders, such as delivery companies, payment processors, and IT support providers 

  • With marketing partners, where you have given consent for us to do so 

  • With Shopify, our e-commerce platform, to power our online store 

  • Where we are legally required to do so, such as in response to a court order or to comply with regulatory obligations 

  • In the event of a business sale, merger, or transfer, where your information may be passed to a new owner as part of that process 

All third parties we work with are required to handle your information securely and in line with applicable data protection law. 

Third Party Websites and Links 

Our website may contain links to third-party websites, including our social media pages. These websites have their own privacy policies, and we are not responsible for how they handle your information. We recommend reading the privacy policy of any external website before providing your personal details. 

Children’s Data 

Our website is intended for adults aged 18 and over. We do not knowingly collect personal information from anyone under 18. If you believe a child has provided us with their personal information, please contact us, and we will delete it promptly. 

How Long Do We Keep Your Information? 

We keep your personal information for as long as it is needed for the purpose it was collected. As a general guide: 

  • Account information is kept for as long as your account is active and for a reasonable period afterward, as needed to resolve disputes or comply with legal obligations. 

  • Marketing preferences are kept until you unsubscribe or ask us to remove you. 

When your information is no longer needed, we will securely delete or anonymise it. 

Security of Your Information 

We take reasonable steps to protect your personal information from loss, misuse, and unauthorised access. However, no method of storing or transmitting data over the internet is completely secure. We recommend that you do not share sensitive information over unsecured channels and that you keep your account login details private. If you think your account has been compromised, please contact us straight away. 

Contact Us 

If you have any questions about this Privacy Policy or how we handle your personal information, please get in touch: 

Business Name: SDBT (Swords, Daggers, Blades, and Tactical) 

Address: Telham Road, E6 6BW - London - UK

Website: sdbt.co.uk